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Recent Articles
Macro Doesn’t Matter When You’re Getting Started
Today we’re talking a little more about why the macro environment doesn’t matter when you’re starting a company.
When Is a Good Time to Get Started on a Startup?
Today we’re talking about when is a good time to get started on building a new startup.
Can You Still Sell to Startups in This Market?
Today we’re talking about if you can still sell to startups? Yes — but it’s definitely more difficult now.
Should You Fire Someone Right Away?
Today we’re talking about if you should fire a new employee right away?
Founders — Don’t Be Silent During a Crisis
As a founder, it’s easy to share good news, but bad news is much harder to discuss. In fact, many founders wait until they have good news to share again — this is a mistake.
What Should You Look For in a Potential Co-founder?
Today, we’re talking about what to look for in a potential co-founder.
Introducing The North West Grant
Sterling Road’s North West grant is for founders based in the North West of England, who need a little help to get started.
Sterling Road Diversity Report 2022
2022 has had a turbulent start but Sterling Road has remained committed to the goal we set a year ago — to continue funding the very best, overlooked founders and to publish the data on our investments.
Shutting Down Gracefully
More and more startups are facing this reality right now, and it’s not ok to simply run your company off a cliff, hoping a term sheet or an acquisition will magically save you.
Should I Ask Investors to Sign NDAs Before Sharing My Idea?
Today, we’re talking about if you should ask investors to sign an NDA before sharing your idea? The answer is: Absolutely not.
Investors Helping in a Downturn
While many entrepreneurs are hearing the classic “let me know how I can be helpful” from investors during these times, the reality is investors can absolutely help, beyond the obvious of investing more cash.
Common Founder Question: How Do I Protect My Idea?
A lot of founders ask about how they can protect an idea they have for a startup, usually through a patent or similar.
Can you Fundraise Right Now?
Lots of founders asking if they can still fundraise right now? Yes, but it’s the toughest time in a while. However, the best companies are still getting 100x revenue deals signed.
3 Principles of Setting Startup Goals
From the earliest days of your startup, you should be setting goals. Goals keep your team focused on the most important tasks and speed up progress.
Projections for Seed Rounds
Today we’re talking about the projections you will need for your seed fundraising.
Fundraising in Summer
I get this question a lot from founders around this time of year, and the answer is yes, it’s ok to fundraise in the summer, but it is harder.
Pitch Practice with Super.Fans
Here’s another Pitch Practice video with Super.Fans.
Pitch Practice with Diall
Founders live and breathe their companies every day. Some tips to make that come through while pitching compliments of the Diall App team during the latest Pitch Practice.
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