How Founders Should Announce Funding Rounds
January 8, 2026
The news of your funding can attract a lot of eyeballs to your product, so it's a big opportunity.
2022 has had a turbulent start but Sterling Road has remained committed to the goal we set a year ago — to continue funding the very best, overlooked founders and to publish the data on our investments.
Overall: 53% of our investments & 65% of our total capital is allocated to teams with overlooked founders.
We still have plenty of work to do. Here’s the full breakdown for 2022.
