How to Get More Investor Intros

New investors are one of the best sources of introductions during fundraising. So if you’re not maximizing your intros from investors, you’re slowing the round. Here’s how to do it:

1. Ask Them

When you confirm receipt of the wire ask the investor who else they would suggest. This will usually be a short list of their friends and people they spoke to recently.

2. List Review

You should have a target list of investors you want to reach. Show this to your new investor, asking for more intros.

3. Network Search

Use tools like Happenstance or Sales Navigator to find other investors in their online network. There will be plenty of people you missed from steps 1 and 2.

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Ash Rust

Ash Rust

Managing Partner, Sterling Road
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