While there are many factors that influence seed fundraising, your behavior during the process makes a big difference. Here’s the most common traits of founders who successfully close their seed round.

Receiving a Term Sheet from a VC usually takes weeks of work and is often accompanied by understandable euphoria. However, signing a Term Sheet for a “priced round” is a much larger commitment than for a SAFE/Convertible Note. Thus, you need to ensure you follow the right steps to secure the best deal for your company. Here’s what you should do after receiving a Term Sheet.

Bad investors can do untold damage to a company and they only show themselves at the worst times. It’s hard to know in advance how an investor will behave in tough situations, so it’s best to protect your company by ensuring you have the right terms.

Fundraising has few guidelines and you won’t get feedback from most investors who pass. You will have more success and spend less time fundraising if you avoid the familiar pitfalls. Here are 3 of the most common mistakes and how to avoid them.

Seed fundraising places founders under significant pressure from a constant rush to close, to the slew of investor questions to secure their commitments.

Investors don’t like saying “No” to your face as a founder, even if there is zero chance they will invest. This creates difficult situations for founders while fundraising, which can be catastrophic for your round. Here are some of the most common scenarios and what to expect.

A lot of fundraising rounds fall apart during closing. Most of these collapses can be avoided by correctly handling investor communication after they verbally commit to invest. Here are the steps to make sure every yes becomes a check.

Raising your seed round is a big milestone for a startup, as it gives you runway for 2 years to scale both your team and customers into a rapidly growing and sustainable business.

A core rule of startup fundraising: the CEO has to lead it. From time to time, I encounter teams where the CEO is not doing the fundraising, and this is a mistake.

Some companies are like catnip for investors, be it traction, founders, or customers, there are plenty of fundraising rounds each year where demand vastly outstrips supply.

Today we’re talking a little more about why the macro environment doesn’t matter when you’re starting a company.

Today we’re talking about if you can still sell to startups? Yes — but it’s definitely more difficult now.

Today we’re talking about if you should fire a new employee right away?

As a founder, it’s easy to share good news, but bad news is much harder to discuss. In fact, many founders wait until they have good news to share again — this is a mistake.

Sterling Road’s North West grant is for founders based in the North West of England, who need a little help to get started.

Today, we’re talking about what to look for in a potential co-founder.

More and more startups are facing this reality right now, and it’s not ok to simply run your company off a cliff, hoping a term sheet or an acquisition will magically save you.

Lots of founders asking if they can still fundraise right now? Yes, but it’s the toughest time in a while. However, the best companies are still getting 100x revenue deals signed.