Our video based course takes you from idea to your first revenue. You can proceed at your own pace and each video is about one minute long. There's no need to sign up and you can get started right away.
Today, we’re talking about a startup’s “moat” or competitive advantage. An investor usually has to believe that your competitive advantage is different enough for customers to care and is defensible.
Today, we’re talking about the power of legacy integrations. Entrepreneurs love building features but the reality is your potential enterprise customer probably wants just 1 simple thing and crucially they don’t want to have to change everything else in their existing systems for your product to work.
Today, we’re talking about growth vs fundraising tactics. If you have incredible growth, then you simply won’t need those tactics people like me spend so much time discussing. Why? Because investors will be chasing you.
This is the 2nd part of a series on sales channels. The first part dealt with ads, your network and conferences; in this part we will review channel sales, referrals and content marketing.