Our video based course takes you from idea to your first revenue. You can proceed at your own pace and each video is about one minute long. There's no need to sign up and you can get started right away.
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Today, Sterling Road is proud to announce its 2nd fund, investing in pre-seed B2B founders with a commitment to help them emerge stronger from the current economic crisis. This 2nd fund will deploy $9M, tripling the 1st fund and continuing our focus on coaching resilient teams.
The world has changed for startups in the last several weeks. Many have closed offices, seen their top customers shut down, or had fundraising efforts come to a halt. For almost all founders, this new environment means you will need to cut costs in the near term.
Raising your seed round is a big milestone for a startup, as it gives you runway for 2 years to scale both your team and customers into a rapidly growing and sustainable business. Venture funds that lead rounds in the SF Bay Area will often write checks between $500k — $1.5M; so targeting a total round of $2M is common for entrepreneurs.