Startup Sales — 5 Common Sales Mistakes by Founders
August 12, 2025
Founders are responsible for the first sales a startup will make. For many founders, this is one of their very first experiences of sales and mistakes are often made.
Great speaking? Beautiful design? Strong traction? These elements of Amir Sigari’s pitch for Monocle are what investors are looking for at the seed stage!
Here are the takeaways:
#1. Excellent design & traction 📈
#2. Cluttered problem slide + text-heavy slides 📝
#3. Quantify market in $ 💰
#4. Simplify competition slide ✂️
#5. Highlight growth & testimonials 🔍
#6. Add more logos to team slides 🎨