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Pitch Practice with Monocle

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Great speaking? Beautiful design? Strong traction? These elements of Amir Sigari’s pitch for Monocle are what investors are looking for at the seed stage!

Here are the takeaways:
#1. Excellent design & traction 📈
#2. Cluttered problem slide + text-heavy slides 📝
#3. Quantify market in $ 💰
#4. Simplify competition slide ✂️
#5. Highlight growth & testimonials 🔍
#6. Add more logos to team slides 🎨

Ash Rust

Managing Partner, Sterling Road

Resources

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Great companies like Twitter and Slack, started out with completely different ideas.

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Custom Pricing Plans

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Today, we’re talking about pricing plans. As an early stage startup, you should try to avoid a la carte pricing — that is where a customer can pick and choose what features or usage they want from your service and pay only for that. A good example might be Twilio’s pay-as-you-go pricing for text messages and phone calls.

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Engagement Metrics

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Today, we’re talking about engagement metrics. Every startup needs their customers to be engaged with that product. If your customers aren’t using your product regularly, they’re likely to churn and that will stop your growth. Some examples of engagement metrics you might use are:

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Pitch Practice with Monocle

Pitch Practice with Monocle

Ash Rust

Resources

Startups: How to Pivot

Custom Pricing Plans

Engagement Metrics

Sign-up for news and updates

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