Startup Sales — 5 Common Sales Mistakes by Founders
August 12, 2025
Founders are responsible for the first sales a startup will make. For many founders, this is one of their very first experiences of sales and mistakes are often made.
Today we’re talking about how to find a co-founder.
This is a really hard problem to solve, and the right person is unlikely to fall from the sky. Expect to put in lots of effort to make this happen.
Don’t be precious — explore all the networking opportunities you have: local, industrial, alumni, etc. There’s also tools like Y-Combinator’s co-founder matching system and even accelerator programs dedicated to solving the problem like Entrepreneur First.
The more progress you make on the business, the more attractive the co-founder role will become to an excellent candidate. So keep building!
Best of luck out there.
