Massive Growth or Profitable - Those Are the Options
January 22, 2026
The new World of AI has changed investor expectations for startups and that is making survival more and more binary.
Investors will often ask about your sales funnel and many founders accidentally make it sound terrible. How’s how to answer that question:
If you only share top of funnel reach and the final numbers on customers, it’ll look pretty bad, as you’ve lost 90%+ in those 2 steps.
Highlight the people who are interested, and spending time, like design partners. Even if they aren’t customers yet
If you have verbal yeses or contracts about to sign, be sure to mention your upcoming spike in growth.
Best of luck out there.