America Destroys Its Advantage
April 29, 2025
For decades American Universities have been the envy of the World. With the brightest minds and the best facilities, these globally recognized institutions acted as a magnet for talent everywhere.
Today, we’re talking about pricing and for most Software as a Service companies pricing should be quite simple. Here’s how to do it.
Keep it simple with a max of 3 pricing tiers. Don’t be tempted into giving customers incremental control and add-on options. That increases complexity and reduces revenue.
Encourage upgrades by coupling both increased usage allowances and premium features; don’t limit the ways customers can pay you more.
Most founders undervalue their service by a large margin. Start with what feels like a high price. You can always offer discounts for annual commitments.
Best of luck out there.
