The Realm of Low Expectations
February 20, 2026
As a startup investor, I've seen many careers develop over the last 20 years and one of the worst patterns I see is: low expectations.
When you have an innovative technology, it certainly makes your pitch stand out! In the latest Pitch Practice, I walk Cattle Scan through different ways they can take their pitch to the next level.
Here are a few takeaways from their pitch:
#1. Great case study and use of real photos 📷
#2. Clearer and simpler market overview and problem 👓
#3. Make size of problem a $ value upfront 💲
#4. Focus on one benefit 🔍
#5. Simplify competition slide 🎯
