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December 6, 2022

Getting Feedback — On Your First Versions

Getting Feedback — On Your First Versions

Today we are talking about how to get feedback on your first versions.

1. Don’t try to build the full app immediately.

Instead, start with screenshots of a workflow, then collect feedback, make edits and after a few rounds, you might create a basic interactive UI and then move to a simple experiment with real data.

2. The feedback will be broad.

Expect your first “customer advisors” to provide a wide range of feedback, take note of it all but should focus your attention on the feedback that is repeated often.

3. Keep the top of the funnel fresh.

Making sure there’s a regular flow of new potential customers providing feedback allows you to confidently move away from those that aren’t working out. We want to keep cycling through leads to find those most interested to help, as they often become the first real customers.

Best of luck out there.

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Ash Rust

Ash Rust

Managing Partner, Sterling Road

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